Interaction
PART 3: Interaction - Primary & Second Screens
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Michael Finn
President at BrightLine
Michael serves as the president of BrightLine, the leader in the design and execution of interactive TV experiences for Top 200 marketers including Unilever, Pepsi and American Express. Prior to joining Brightline, Michael served as VP of Dish Network for four years. He was responsible for all aspects of Media Sales ? Ad Sales, Interactive TV, Hispanic sales, Set Top Box Data, Research and Long Form Media sales. In his role, Michael built and managed relationships with Google, Comcast Spotlight, DirecTV, Rentrak and others. Michael began his media career with MTV Networks, culminating with his role in launching VH1 Classic and VH1 Soul to the ad marketplace.
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Matt Leger
Director, Integrated Media at Comcast
Matt Leger is a senior level sales executive with a results-driven record in developing and marketing emerging media and messaging solutions to leading brands and services nationally. In his more than 15 years in the media industry, Leger has successfully launched and managed profitable business units through the development of strategic plans and the creation and implementation of tactical plans that meet the needs of his client partners. Matt currently serves as the Regional Director of Sales and Business Development for Comcast Integrated Media. Prior to joining Comcast, Matt spent two years at Rentrak Corp. and held various positions at NCC Media, most recently as Director of Sales.
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Jeremy Toeman
Chief Product Officer at Dijit
Jeremy Toeman is the Chief Product Officer for Dijit Media, a venture-funded startup whose vision is to create the ultimate “social TV guide” application. Jeremy has over 11 years’ experience in the convergence of digital media, mobile entertainment, social entertainment, smart TV and consumer technology. Prior to Dijit, Jeremy was a founding partner of Stage Two, a firm providing product design, UX, and marketing services to consumer technology companies. Prior to Stage Two, Jeremy was Vice President of Product Management at Sling Media. Jeremy is also a technology innovator, and has launched numerous Web businesses. Jeremy holds a B.S. in Economics and Industrial Management from Carnegie Mellon University.
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Kimber Myers
Director of Partnerships at GetGlue
Kimber Myers is the Director of Partnerships at GetGlue, the leading social network for entertainment check-ins. She manages relationships with major companies in TV and film, including FOX, ABC, NBC, USA, HBO, Showtime, 20th Century Fox, Universal Pictures, Warner Bros., and Sony Pictures. GetGlue rewards users with stickers, giveaways and discounts for checking in to partnership properties. Kimber has created fan-centric sticker packages for Glee, the Oscars, the Golden Globes, and more. Before joining GetGlue, she worked in film/TV coverage and publishing. Kimber continues to write for Indiewire-hosted blog The Playlist. She attended the Miami University of Ohio before making the move to NYC where she focused on, and continues to pursue, work in entertainment.
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Somrat Niyogi
CEO and Co-Founder at Miso
Somrat Niyogi is CEO and Co-founder of Miso, creator of the industry-leading social TV platform. Before he led the way in making TV more social, Somrat worked in business development at the social advertising startup SocialMedia.com. His experience also includes cloud computing, enterprise software and SaaS-based solutions for such companies as Salesforce.com and Right90. Somrat graduated with a BS in Computer Sciences at The University of Texas at Austin. Besides founding Miso, Somra’s greatest achievement has been winning five first-place table tennis trophies.
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Rick Louder
SVP, Business Development at Myspace TV
Rick heads up the business development initiatives associated with Myspace TV, primarily focusing on partnership development with Connected TV/Device manufacturers. Prior to joining Myspace, Rick served for a number of years as VP of Sales and Business Development at Move Networks, the first company to introduce adaptive streaming technologies into the marketplace and pioneer the delivery of premium television content to consumers via the Internet. He also oversaw the development of the go-to-market strategy for Move Networks IPTV platform. Rick has also served in executive sales and business development positions with several startup companies in the VoIP and telecom networking industries. Rick is an avid outdoor enthusiast, and admitted golf addict.
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Seth Tapper
Founder and CEO at Second Screen Networks
Seth served as one of the very first employees of NBC Interactive (in the dial-up modem days). Following his time at NBC, Seth founded LiveUniverse, a web-based home shopping application. Seth later joined Rare Medium Group’s Incubator as a key member of its management team. Realizing the huge opportunity in the growing field of social TV, in 2010, Seth founded SecondScreen Networks, an ad technology platform that serves digital creative to social TV and synchronizes 'second screen’ companion applications in real-time to TV spots. Seth holds degrees from Harvard University and the Columbia University Business School, and is also an angel investor in several early-stage companies.
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Neil Shapiro
Sales Director at Shazam
Neil Shapiro is East Coast Sales Director at Shazam, the leading discovery app and the fourth largest iPhone app of all time. Neil has over 13 years of digital and mobile experience at brands such as Flixster, AOL, and Sony. At Flixster, Neil built and managed the east coast team leading up to the company’s successful acquisition by Warner Bros. Prior to that, Neil was an early member of the sales team at Huffington Post, where he witnessed its transformation from a liberal-leaning blog to a leader in the news category. Neil graduated from the University of Rochester and has an MBA in Finance and Marketing from New York University.
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Brad Elders
SVP, Sales at Viggle
Brad Elders, a 20-year industry veteran, is responsible for building and leading the sales team to unveil the Viggle’s impressive new product lineup to the advertising marketplace. Previous executive positions held by Elders are VP of Video Sales at AOL where he led all sales and strategy efforts for the company’s video offering, SVP of Sales at 5min Media and COO of Tidal TV, a video and advertising technology pioneer.
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Claudio Marcus
Executive Vice President at Visible World
Claudio Marcus is Executive Vice President of Market Development at Visible World, the leading provider of technology, platforms and applications that enable targeted TV advertising. Prior to joining Visible World, he was vice president and research area leader for technology-enabled marketing at Gartner. Before becoming an industry analyst, Claudio worked with world renowned brands as a database marketing consultant and software entrepreneur. Claudio has published numerous influential research reports on the subject of technology-enabled marketing, along with a book about database marketing. Claudio earned a bachelor’s degree in liberal arts and sciences from the University of Illinois, and a master’s degree from Northwestern University’s Kellogg Graduate School of Management.
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Greg Rivera
Director at Xbox/Microsoft
Greg Rivera is a Director in Microsoft’s Interactive Entertainment Advertising Business Group. His team brings to market the various advertising offerings available across Xbox LIVE, Zune, and Microsoft Studios. Greg works with large Fortune 500 brands and their agencies to execute innovative marketing strategies that leverage the unique aspects of these platforms from an advertising perspective. Prior to this role, Greg was a Business Strategy Consultant for Microsoft helping Fortune 100 firms realize more value out of their Microsoft technology investments. Greg has held several strategic consulting and sales positions within the interactive advertising, direct marketing, and e-commerce industries for over 15 years.
